Social Media Strategy

I approach social media as an extension of a brand's voice and community, combining thoughtful storytelling with data-driven insights to create content that drives visibility and fosters real connection. From strategy through execution and reporting, I focus on content that feels cohesive, engaging, and aligned with broader brand goals.


Rausch Physical Therapy & Wellness

Explore a sample of content shared on the social media page for Rausch Physical Therapy & Wellness

Goal: Educate, Connect, Engage

Content Samples

A mix of short-form video and graphic content designed to educate, inspire, and build trust with both existing patients and wellness curious audiences, driving engagement and encouraging bookings

New Service Launch: Rx Chiro

Introduce and promote Rx Chiropractic services through introductory, educational, and promotional focused content.

Informative Video Campaign

Educational Content

Partner with Doctors of Physical Therapy to develop educational content that builds credibility, establishes trust with potential patients, and drives appointment bookings, bridging the gap between clinical expertise and accessible, patient friendly storytelling.

Posted on Instagram, YouTube Shorts, and TikTok

Educational Graphics

Posted on Instagram, LinkedIn, and Facebook

Grossman Chevrolet

Develop and manage social media content for Grossman Chevrolet that engages both existing customers and car enthusiasts, creating informative, community driven content that builds brand loyalty and connects with a automotive focused audience.

Sample Grid

Mix of content intended to engage with and inform existing and prospective customers.

Graphics

Short-Form Videos

Tap into trending formats and automotive culture to create short-form video content that sparks conversation, builds community, and drives engagement with car enthusiasts and local buyers.

Create engaging social media content that highlights current inventory, builds excitement around new arrivals, and drives in store and online sales interest within the local automotive community